Nike: Product Copywriter

Currently, I write for Nike SB, NikeCourt, Nike Golf, and NikeLab. My ever-evolving seasonal responsibilities include:

  • Writing product copy for all new products, highlighting design stories, key items for events, athlete and artist collections, and performance innovations;

  • Juggling multiple content calendars, writing in four very different voices on a seasonal basis, and working with a copy manager, product stakeholders, a marketing team, and an editor to ensure content is delivered on-time and on-brand;

  • Collaborating on developing copy for big brand product launches, like The Nike Polo and the Nike Club Skirt;

  • Serving as "product expert" at seasonal photo shoots and collaborating with photographers, art directors, and athletes* to best capture the beauty of each product or look;

Janoski RM
Janoski RM

NikeClubSkirt
NikeClubSkirt

Nyjah Free 2
Nyjah Free 2

Janoski RM
Janoski RM

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